The Gents Place, Classic Barber Products, and 12Pell to Host Charity Haircut Day for 30 Dallas Kids at Barbercon
The Locker Room will bring 30 Dallas kids to Barbercon for free haircuts, gifts and a special center court moment on
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The Locker Room will bring 30 Dallas kids to Barbercon for free haircuts, gifts and a special center court moment on Sunday, September 13th.
DALLAS, TX, UNITED STATES, September 4, 2026 /EINPresswire.com/ — Classic Barber Products and 12Pell, along with The Gents Place and The Michael Finley Foundation, will host a live charity haircut day for 30 kids from the Dallas community on Sunday, September 13th, as part of The Locker Room, an immersive basketball-themed activation at Barbercon Dallas 2026 at Gilley’s Dallas.
Built by Classic Barber Products and 12Pell, The Locker Room replaces the usual row of vendor booths with a single environment where barbering, basketball, product discovery and community all happen in the same room. Six brand bays line a full basketball court, with a stage, an open hoop and a trading-card photo booth running throughout the day.
At the center of it is the charity haircut segment. The Michael Finley Foundation, founded in 2003 by NBA champion and two-time All-Star Michael Finley, will bring 30 children from the community onto the floor. From 1:15 to 2:45 p.m., barbers from The Gents Place and the barber community attending will work alongside brand educators to give every child a fresh cut.
Each child leaves with more than a haircut. Every child receives a cinch backpack filled with grooming products and gifts from the event’s brand partners, time with successful barbers and shop owners from their own community, and a centercourt moment of their own at 3:00 p.m., when the group is photographed on the floor in front of the Barbercon crowd.
“Barbers show up for their community every single day, and nobody throws them a parade for it,” said Brian Murakami, owner of Classic Barber Products. “This is our opportunity to honor the barbers and put the community they serve right at the centercourt.”
The barbers cutting include: @_kei__ (Brosh), @mocliving (Panasonic), @hamletshairtheory, @m.r.k.theone, @itsthebarbercat, @marisandovaaal and @taylorcutz1 (Royal Kapper), and @anthonythebarber916 (Victory Crown Barber Co.), @cutbykev, @juniorsparadise and @cutswithro (12Pell), alongside the team from The Gents Place. Additional barbers are still being added to the roster.
Classic Barber Products and 12Pell are issuing a call to barbers throughout the greater Dallas-Fort Worth area to participate in this landmark event, offering a unique opportunity to serve the local community while networking with industry peers and fellow professionals.
To RSVP, contact Brian Murakami at brian@classicbarberproducts.com by September 11, 2026.
Basketball challenges and games run on the court throughout the day.
The Locker Room’s key brand sponsors are Panasonic, Royal Kapper, Victory Crown Barber Co., Slick Gorilla, Imperial Barber Grade Products and Brosh. That Urban Edge joins as a community partner.
EVENT DETAILS
What: The Locker Room — charity haircut day and basketball activation, hosted by Classic Barber Products and 12PELL along with The Gents Place and The Michael Finley Foundation.
When: Sunday, September 13, 2026. Charity haircut segment 1:15–2:45 p.m.; center court moment for the kids 3:00 p.m.; stage programming to 4:50 p.m. Times may change.
Where: Gilley’s Dallas, 1135 Botham Jean Blvd, Dallas, TX 75215, inside Barbercon Dallas 2026.
Who: 30 children from the Dallas community brought by The Michael Finley Foundation, barbers from The Gents Place, and educators from the event’s brand partners.
Media are invited to attend. Photo and interview opportunities are available with the organizers, the barbers cutting and the participating brands. To RSVP or arrange an interview, contact Brian Murakami at brian@classicbarberproducts.com by September 11, 2026.
ABOUT CLASSIC BARBER PRODUCTS
Classic Barber Products is a national distributor of barber supplies, wet grooming goods and professional tools, serving barbershops, barbers, distributors and barber and beauty supply retailers across the United States. The company also owns Victory Crown Barber Co. and distributes internationally. It manages retail and e-commerce for Classic Barber Products, Victory Crown and Brosh. Classic Barber Products is based in Temecula, California.
ABOUT 12Pell
12Pell is the creative and production partner behind The Locker Room, leading creative direction, on-site production and content capture for the activation.
ABOUT THE GENTS PLACE
The Gents Place is America’s Luxury Barber and Business Club, pairing premium men’s grooming with an environment built for relaxation, professional connection and community. Founded in 2008, the brand’s mission is to help gentlemen look, feel and perform at their best while building meaningful connections along the way. The Gents Place also supports initiatives providing meals, professional clothing and grooming services to homeless veterans and others in need.
ABOUT THE MICHAEL FINLEY FOUNDATION
Founded in 2003 by NBA champion and two-time All-Star Michael Finley, The Michael Finley Foundation works to inspire and develop young people and their families and to build the confidence they need to reach personal and professional goals. Its G.I.F.T.4.S. Academy supports students in performing better academically, graduating and becoming engaged members of their communities.
For more information, visit https://www.michaelfinleyfoundation.org/
Brian Murakami
Classic Barber Products
+1 951-764-1711
brian@classicbarberproducts.com
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