Mobile Fitness Coach Turns San Francisco Streets Into Open-Air Gym
Greg "Coach B" Bianchi operates a mobile fitness business called "The City is Our Gym" out of a modified truck in San Francisco.

San Francisco Oakland San Jose, CA, July 26, 2026 —
San Francisco, CA – A new approach to fitness is taking shape on the streets of San Francisco, with Greg “Coach B” Bianchi operating a mobile fitness business titled “The City is Our Gym.” Bianchi utilizes a modified truck to bring his personal training services directly to clients across the city.
The innovative business model allows for flexibility in workout locations, leveraging San Francisco’s public spaces as an unconventional gym. Bianchi’s modified truck serves as a mobile base, equipped to facilitate a variety of training exercises. This approach aims to remove traditional barriers to fitness, such as gym membership costs or fixed location constraints.
“The City is Our Gym” focuses on providing accessible fitness solutions within the urban environment. While specific details regarding the types of training offered or client demographics were not provided, the business’s operational model highlights a trend toward adaptable and mobile service delivery in the personal wellness sector.
Bianchi, known as “Coach B,” has established this unique venture in San Francisco, utilizing the city’s landscape as a dynamic workout setting. The business operates entirely from a customized vehicle, underscoring a growing interest in outdoor and flexible fitness options.
Story summarized from the original created by Aaliyah Español-Rivas on missionlocal.org, see more information here.
